Showing posts with label Holistic Select. Show all posts
Showing posts with label Holistic Select. Show all posts

Thursday, July 29, 2010

The Mascots Behind the Mascot

During my six years of service as official mascot for Butler University, there have always been a few mascots behind the mascot. And no, I’m not talking about Hink and all of those other human-in-suit varieties running around Hinkle Fieldhouse on “Mascot Day.”

I’m talking a couple of feline counterparts that claim campus shrubbery as home and taunt me with kitty kibble, lightning quick reflexes and strange scents.

Yep, it’s true; when I’m not on campus at night, there are a couple of cats that seem to watch over the place for me. So, I consider them pseudo-mascots, if you will. They are certainly less visible and sociable than yours truly, but they’re holding it down at 46th and Sunset nonetheless.

If you exit Jordan Hall toward the north, turn right, and walk due east to a point that intersects with a point coming from the other way if you were to walk west out of Irwin Library, turn right and head directly north; then you've found the natural cat campus habitat. That probably doesn’t make any sense, but suffice to say at the northeast corner of the mall, there is a corner of shrubbery, pine trees and grasses that have made for nice landscaping and a feral kitty cat safe-haven.

Look a little closer into the deep line of bushes and you’ll see a bowl or two, often spilling over with cat food kibble and other remnants of kitting living. Rarely do I look in and see a cat, but I have spotted at least two of them; an all black cat and a black and white cat. There may be more, but reports are unconfirmed at this time.

Typically, when they see me, they scram and my pops says that I’m typically not awake enough on my way into work to even catch that. So a cat sighting for me is rare, but I know that they are there. I like to stop by that spot on my slow walk into work each morning to give it a good sniff and leg-raise. (Sorry kitties, this is still my turf!)

I’ve also been known to try and drag pops on into the bushes to score some cat food, but I’ve never quite made it in that far. I wonder what that stuff tastes like. Probably not as good as my Holistic Select brand food, but I’ve always wanted to try it.

So why am I bringing this up now? Well, as I happened to get to campus early this morning (just after 7 AM) I finally spotted the lady that keeps these cats fed. I saw her from afar, but she was nobody that I recognized and she had a tan mini-van with nothing “Butler” on it whatsoever.

Here all of this time I just assumed that the grounds crew or one of my cat-loving colleagues were doing the honors of filling those bowls with foods, but what I found out this morning was that it was a complete stranger. ..and that makes this story really strange.

I think it’s nice that the lady is keeping these cats alive and somewhat well and it gives me hope that someday if I ever found myself in a similar situation that I could live in the bushes around Butler and someone would come by every now and again to keep me fed. But really, who exactly comes to a college campus at seven in the morning to feed a couple of feral cats in the bushes?

I know it’s been going on for a while as I’ve seen the food in the bowls, that are in the bushes, but what also reaffirmed it was watching the cats (who had no idea I was up and on campus at that hour) come scurrying over to their “home bush” to meet the lady and their precious kibble. Like a couple of Pavlov’s dogs, those cats came running at the sight and sound of that lady and her van.

Oh well, it’s doing me no harm and like I said, those cats watch the place for me at night so I’m not going to complain. Plus the cats and their natural habitat are a nice distraction for me on my way in to work each morning. And, not to mention, I’m living the good life and I think all animals should be so lucky…let them have their delivery kitty food every now and again.

So, the story of the campus kitties will live on as far as I’m concerned. It’s just a little Butler lore that I wanted to share with all of you. Now, about those squirrels always taunting me from the trees and sidewalks…they’ve got another thing coming!

Go Dawgs…and maybe even cats too!

Blue II

Thursday, June 10, 2010

Ain't No TIME for the Summertime Blues

I’m about as good as updating my blog lately as my dad is at golf, which by the way is terrible. My apologies, but what can I say, I’m busier than a lot of humans I know!

Speaking of being busy, that’s exactly what I’ve been. I thought that once the Final Four ended things would settle down. They didn’t. If you’re following me on Twitter: www.Twitter.com/ButlerBlue2, and I have no idea why you wouldn’t be, then you know that life since the Final Four has been so much more than it was before the Final Four. And, I wouldn’t say I was just taking it easy before the Final Four either.

I think there’s another guy (no, not my dad) who’s feeling the same pain and that’s Butler’s men’s basketball coach, Brad Stevens. You may know him as John Wooden, Jr. Yeah, he’s in high demand these days too. So much so that he hired IMG Worldwide to handle his PR, marketing and appearances. Nice. Now, can I get in on that?

If you’ve missed all of this, then you’ve been living under a rock or watching too much of the NBA Finals. Don’t watch that stuff, it’s where fundamentals go to die. However, in the future you are allowed to watch games that Gordon Hayward plays in.

At any rate, I think ESPN’s Diamond Leung summed it up perfectly in his short “Brad Stevens is Very Marketable” entry on June 4th. Of course he got it right, he mentioned me in the piece! Anyway, here’s what he had to say:

Butler coach Brad Stevens at least on the surface doesn't give off the vibe of a guy who says things like, "Have your people call my people."

But indeed Stevens does have "people" now, as IMG Worldwide announced Friday that Stevens had hired the powerhouse agency to manage his business affairs, including licensing, literary, speaking, broadcasting and marketing representation.

Fresh off a national title game appearance, Stevens is everywhere now, most recently literally being placed on a pedestal to wave the green flag at Indianapolis 500 festivities.

On its website, IMG lists college coaching clients such as Cal's Mike Montgomery and Villanova's Jay Wright, but might it also consider extending its influence into mascots?

Butler Blue II, after all, wants the agency's representation as well.

Yes, it’s true, I wouldn’t mind some representation of my own, but I don’t see that happening. So I’ll just keep my bootleg Ari Gold, AKA my dad, and pick up Brad Stevens’ scraps.

Speaking of which, catch me on Sunday, June 20 as the grand marshal of the 2010 Zionsville Pet Parade! Big headlines in the Indy Star the other day; read all about it: http://www.indystar.com/article/20100608/LOCAL0202/6080391/1001/NEWS

I’m also going to be in the Wabash Animal Shelter’s “Pet on Parade” in Wabash, Ind. on Saturday, June 19th as well. I’m staying with my grandparents next week in Wabash while my parents take a well-deserved “babymoon.” So my grandpa, a Wabash Co. Commissioner, proudly booked his granddog (read: me) as a celebrity dog in the local pet parade. I’m happy to oblige.

Oh, and on June 20th at 11:30 a.m., look for my new Holsitic Select pet food commercial on Pet Pals TV which airs on WTHR NBC Ch. 13.

Otherwise, just try and keep up on Twitter. I’ve got plenty more appearances sprinkled in and around this stuff so it should be fun.

And when I’m not appearing in public rest assured that I’m working on a few special projects including my 2011 calendar and a new Blue II children’s book. It truly is the dog days of summer for yours truly!

Extending my 15 minutes,

Blue II

Wednesday, April 28, 2010

A Clean Dog is a Happy Dog

It's true, a clean dog certainly is a happy dog and thanks to my pals at Good Dog Hotel & Spa in Broad Ripple, I will be both clean and happy for a long time to come!

Of course, I've been those things for a long time, but now I've got the sponsorship support to make my cleanliness that much easier to come by as I'm pleased to announce that Good Dog Hotel & Spa is now the exclusive and official groomer for Butler Blue II (that's me!).

During all of that March Madness stuff I got a call from Jen Funk, a fellow Butler grad who worked at Good Dog Hotel & Spa and wanted to recognize Butler's advancement to the Final Four. To commerate the occasion, she was planning a "Bulldog Party" and was offering a discount to all bulldogs (four legs) in the neighborhood that wanted to get cleaned up for the big game.

Of course, she invited me to attend as an appearance fee, she granted a full-service grooming. You may remember the occasion being televised by many of the local TV stations and featured in print thanks to The Indianapolis Star. (http://photos.indystar.com/galleries/9232-blue-ii-spa-and-party)

I still have people telling me they loved watching my spa treatment and frankly, I loved it so much that I wanted to come back for more. So the kind folks at Good Dog Hotel & Spa were happy to oblige and now I get to come back whenever I want! To know me, is to know clean and happy from now on!

In case you missed out on the excitement of the aforementioned Bulldog Party, Good Dog Hotel has PHOTOS and VIDEO on their website (www.gooddoghotel.com) for viewing. Be sure to check it all out!

I'm looking forward to partnering with Good Dog Hotel & Spa on may projects and special events in the future. They are good bunch over there and I'm happy to add them to my sponsor lineup which includes...

Woodland Animal Hospital (Dr. Kurt Phillips)
WellPet & Holistic Select
City Dogs Grocery (Susan Smith)
VCA Animal Hospitals (Dr. Deb Rowley)
Good Dog Hotel & Spa

Many thanks to Good Dog Hotel & Spa, owner Matt Kurtz, my contact Jen Funk, and all of the great people there. Here's to a great partnership!

Now get your dog to Good Dog!

Blue II

P.S. Don't forget to follow Good Dog Hotel & Spa on Twitter at www.Twitter.com/gooddogindy and look for them on Facebook too!

P.S.S. I've got another partnership to announce very soon and there's potential for even more on the horizon! Stay tuned!

Wednesday, April 7, 2010

Party for Dogs (and Humans) in Celebration of Butler Basketball

I hope to have a press release ready in the morning, but for now, here's what you need to know...

Butler Blue II & City Dogs Grocery to Host Season-Ending Celebration…All Bulldogs, Wannabe Bulldogs and their owners are invited!

WHAT: Butler Univ. live English Bulldog mascot, Blue II, and partners City Dogs Grocery and WellPet (Eagle Pack Pet Food/Holistic Select), in conjunction with Indianapolis’ College Ave. Merchants, are hosting a party in celebration of the Butler University men’s basketball team and their phenomenal 2009-10 season which concluded this past Monday in the NCAA championship game.

WHEN: Saturday, April 10, 2010 – Noon and through the afternoon.

WHERE: City Dogs Grocery, located at 52nd Street and College Ave.

WHAT ELSE: All dogs will go home with a gift bag while dog owners will have the opportunity to take advantage of great savings, receive coupons, win prizes, and gift certificates to City Dogs Grocery and other College Ave. Merchants such as…

Aristocrat Restaurant (running a lunch special on “Bleu Burgers!)
Circle City Pizza
Fresh Market Grocery
Habig
Indie Bike
Recess Restaurant
Red Key Tavern
Sparkle Cleaners
Taste
Yats
…and more!

THERE’S MORE: Proceeds from a percentage of sales will benefit the Bulldog Rescue of Indiana. In addition, the Bulldog Rescue of Indiana will have a female bulldog onsite and available for adoption. A local bulldog breeder will also have two five-week-old pups on site which will be available for adoption and able to join a new family in just three weeks.

WHY: We’re excited about the Butler basketball success and even more excited to bring the community together in celebration, support the Bulldog Rescue of Indiana, and pass along some great savings and prizes. So bring your dog and join us this Saturday!

Friday, September 4, 2009

With a Little Help from My Friends

In my five short years on this fine earth, I’ve been blessed from the start and quite fortunate to have received some help all along the way. Think about it, as a puppy I was selected to be THE Butler Bulldog by my breeders and Godparents, Frank and Jeane King of Kong King Kennels in Lizton, Ind. It was the Kings who then donated me to Butler University as a gift in-kind, if you will.

So here I am, a dog of fine stock; championship lineage to be honest, and while the Kings could get a nice chunk of change at fair market dollar for me, they instead decide I’d make a fine mascot and a great gift for Butler. Hindsight may be 20/20, but they just couldn’t have been more correct, if I do say so myself.

Then you’ve got my parents, who were gracious enough to welcome me into their home and completely change up their lifestyle to accommodate my needs and crazy schedule. And then on to the people I work with everyday who allow me to hang out in their workspace and do my thing. I’ve also got those great people who have been willing to watch and care for me when my parents head out of town, including grandparents, other family, friends, colleagues, etc.

And speaking of care, I’ve been lucky to receive some great care since 2004. Thanks to Dr. Kurt Phillips and his wife Julia, both 1992 Butler graduates, they and the folks at Woodland Animal Hospital have kept me healthy and fit.

Did you know, Dr. Phillips is kind enough to send Bulldog Beauty Contest invitation postcards to all of his bulldog patients? To quantify that for you, Dr. Phillips bulldog patients include 180 households representing a total of 296 bulldogs!!!! It’s no wonder that Dr. Phillips is one of the best when it comes to bulldog care.

And when it comes to my eyes and the procedure that I’ve had as a result of to my entropion and dystechia conditions, Dr. Deborah Rowley of VCA Animal Hospitals has not just hooked me up, but has really kept me seeing clearly…which is kind of important, I think.

So where am I going with all of this other than to give some much-deserved attention to those who’ve had my back over the last five years? Well, a pair of my partners have taken it upon themselves to send even more love my way, and it appears to me that they know full well that the way to my heart is through my tummy!

A couple of years ago, I was introduced to Susan Smith of City Dogs Grocery (currently located at 49th & College) and Susan being the kind lady that she is, got me fixed up with the Eagle Pack Pet Foods, Inc. group and together they’ve been able to provide a partial food sponsorship with their great tasting and nutrient-packed Holistic Select brand.

Recently Eagle Pack Pet Foods, Inc. changed hands and is now owned by Well Pet, who suggests that not only are they not changing the recipe that Eagle Pack has honed over the years, but they are increasing their support behind the product.


And they’ve done right by me from the get-go! Thanks to Susan’s advocacy on my behalf, Well Pet has come forward to now provide me with a full food sponsorship! That’s right, free Eagle Pack Holistic Select dog food each and every month!

But that’s not all! City Dogs Grocery and Well Pet are teaming up to once again provide each and every one of our participants in the 2009 Bulldog Beauty Contest (Oct. 3, 2009) a complimentary sample bag of Holistic Select dog treats, AND (drum roll please) they have also stepped up to provide this year’s contest winner, the “Best in Show” with a complimentary year’s supply (a 30 lb. bag/month for 12 months) of Eagle Pack Holistic Select premium dog food! That’s more than a $600 value! Boom!


I think that means the legitimacy of our little contest just went up a couple notches…nice!

So, there you have it. Behind every good mascot is a host of great sponsors and partners who’ve got their back, and I’m no exception. Big ups to all of my dear friends, family and partners and a special thanks to Susan Smith, City Dogs Grocery, Well Pet, Eagle Pack and Holistic Select for all of your much needed and appreciated support!

One lucky dog,

Blue II

P.S. Plans and arrangements for the 2009 Bulldog Beauty Contest are progressing nicely. 2009 already boasts better prizes and more spectator seating. Now we'll just see if we can beat our record of 75 participating dogs which was set last year! The category winner sashes were received in the mail today and the specially designed contestant bib numbers should be arriving soon. It's all coming together! Don't forget to sign up your bully or wannabe bulldog by e-mailing me at blue2@butler.edu.